Mostly Media Launch Campaign for Caxton
We’re delighted to announce that our first campaign for Caxton Travel Money Cards has just launched.
Lauren Smith, CMO at Caxton said “Over 20-years of the Caxton travel card helping Brits secure their travel money, the brand has embraced every medium from TV and newspapers to online platforms. This summer, with help from Mostly Media, you’ll hear all about the Caxton Card on radio. The service and support we’ve received from Mostly exactly matched what we needed.”
Running across the spring and summer, listeners to Times Radio and talkRADIO will be encouraged to use Caxton as the foreign currency card of choice.
Stuart Smith, MD at Mostly Media said “We’ve loved working with Lauren and the team at Caxton and are excited to see the campaign build on the already impressive customer base. Radio is the perfect medium to build the story and in Times and talkRADIO we have two perfectly targeted stations to reach our potential customers. Now our only decision is what holiday the card will be accompanying on!”