News

Fabulous day at the Channel 4 Sales content showcase – definitely ‘all together different’.   Wonderful to hear about the up coming shows for 2026 and refreshing to be talking about the content rather than the tech. For me that’s the sizzle, and surely where the money will continue to be, big shows that attract […]

It’s RAJAR Day!  The Q3 2025 RAJAR figures are in and radio continues to grow from strength to strength.   50.1 million adults, that’s over 86% of the UK population are tuning in each week!   Breakdown of Locations Home – 62% Car – 26% Work/Elsewhere – 13%   Key Headlines Commercial radio grew from […]

When planning your Google Ads campaigns, understanding your audience is paramount. But are you targeting people with a passing interest, or those actively looking to buy?   This is where the distinction between In-Market Audiences and Affinity Audiences becomes critical.   In-Market Audiences: The Hot Leads These are users Google has identified as being actively […]

According to The Media Leader, 37% of new UK streaming subscriptions are now ad-supported – up from 26% a year ago, and the option is forecasted to overtake ad-free options in 2026.   Give people the choice between paying more or watching ads, and over time they’ll always see the value in saving.   It’s […]

Thanh, our Digital Media Manager, summarises the common issues effecting ROI for paid media campaigns and how to fix them…   Are you wasting ad spend without realising it?  Most brands make the same paid media mistakes – unclear goals, broad targeting, creative fatigue… the list goes on.  Heres a break down of the five […]

Yesterday, Jonny and Cait went to Bath Racecourse in support of Children’s Hospice South West.  The inspiring event brought together business leaders, CHSW supporters and their amazing Young Ambassadors.   Jonny didn’t go home empty-handed, winning a raffle prize and some cash from the horses, it wasn’t however a lucky day for Cait!   An […]