Crohn’s & Colitis UK Choose Mostly Media as their Agency
Mostly Media are delighted to announce we have been appointed by Crohn’s & Colitis UK to manage their 2023 ‘Cut the Crap: Check for Crohn’s and Colitis’ campaign. CCUK is a UK based charity whose mission is to improve the lives of everyone affected by Crohn’s and Colitis. This multi-channel campaign aims to raise awareness of symptoms and to encourage people to seek earlier healthcare intervention, diagnosis and treatment.
Burcu Borysik, Head of Policy & Campaigns at CCUK said “Symptoms like stomach pain, diarrhoea, an urgent need to use the toilet or blood in your poo mean it’s hard to live with Crohn’s or Colitis. From gym classes and first dates, to work meetings and lectures, everything is a challenge if all you’re thinking about is where the nearest toilet is. But a lot of young people brush aside their symptoms for too long and delay seeing a doctor. We are thrilled to partner with Mostly Media to reach out to 18-34 year olds across the UK and change the way they think about their toilet habits.”
Tom Marshall, Head of Digital at Mostly Media said “Current stats on Crohn’s and Colitis show that for 1 in 4 people it will take more than a year to get a diagnosis; and that’s something that CCUK want to change, by raising awareness, addressing barriers and encouraging action. Mostly Media are pleased to be working with CCUK to manage this campaign and ultimately support in changing how and when sufferers of Crohn’s or Colitis get a diagnosis.”
All it takes is 30 seconds to check your symptoms today: https://crohnsandcolitis.org.uk/our-work/campaigns/symptom-checker