Last night saw over 350 attendees assemble at MAD//FEST for the annual Independent Agency Awards.  An evening where the very best talent and work from the thriving independent sector is celebrated and showcased.  23 Categories were awarded across the full range of marketing and advertising services from PR to activation through to media planning and buying.

And now the good news. Scratch that, the incredible news….

For the second time in 3 years, Mostly Media won in the ‘Best Use of Media’ category, this time for our work with Cawston Press.

Judges said the campaign was an all round winner and singled it out for “incredibly targeted, well purchased media and stunning results.”

And those result speak for themselves…

146% increase in awareness

63% uplift in perception

103% increase in consideration

93% increase in intention

An immediate 6% uplift in sales!

We are incredibly fortunate to work with such an incredible team at Cawston who trusted us with their brand and made the media pop with first class creative.  Huge thanks to Mark Palmer, Kat Jones and Milly Tuck, we are very lucky to be your media partners.

We’re proud to rub shoulders with some incredible agencies and brands and congratulations to everyone who was celebrated at the show.

Those brands using independent agencies are clearly seeing the benefit and the added value to their business.

Huge thanks to all at the Alliance of Independent Agencies including Terry Martin and Alex Hankinon.

Finally well done Team Mostly.  Fantastic to get the recognition your work deserves Lori Cridland and Kat Moyse!