Read all the latest news from us, our clients and all things media.
A huge month for us all here at Team Mostly, we’re delighted to be “Highly Commended” at The Drum Awards for our client Paignton Zoo’s “Start Your Adventure This Summer” campaign, in partnership with AdMaxim. We worked with AdMaxim to build a range of animated digital display ads and a rich media creative in the […]
Read MoreWe’re thrilled to have launched the Summer 2023 campaign for Cawston Press which includes their first time using VoD. Building on their No Jiggery Pokery brand positioning, the campaign will run across London and Bristol this Summer on a range of Outdoor formats, including the London Underground and Buses, along with Channel 4 VoD. The […]
Read MoreAddressable TV ads produce greater brain activation in key neural networks according to new research by Campaign and Finecast, in partnership with University College London. All of this means the ad is having a greater impact on the viewer than traditional TV advertising, resulting in greater success for brand metrics and KPIs. Addressable TV ads […]
Read MoreIf you’re like us and mourning the end of Succession, we’ve got some great new recommendations for you to watch / listen to. Here’s our latest Mostly Recommends… JURY DUTY New to Amazon Prime, Jury Duty is a documentary-style comedy that follows the hilarious story of an American jury trial, with a slight twist…everyone […]
Read MoreOn the 6th May, we saw the coronation of King Charles III, making him the 62nd monarch of the United Kingdom and the Commonwealth. The Coronation started broadcasting on ITV 1 at 12:02pm and ran until 3:00pm with no ad breaks until the very end. This ad break only had space for 2 advertisers, and […]
Read MoreHere’s the top 10 most viewed commercial TV shows for the month of April, with ITV1’s Unforgotten still hugely popular… 1. Unforgotten (ITV1, 3rd Apr) = 7.58m viewers 2. Britain’s Got Talent (ITV1, 22nd Apr) = 7.32 m viewers 3. I’m a Celebrity Get Me Out of Here South Africa (ITV1, 24th Apr) = 6.16m […]
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